Aldi has issued a statement pledging to undercut competitors on the cost of a traditional Christmas dinner.
The supermarket’s chief executive has vowed to maintain the lowest possible festive grocery prices for shoppers giving Britain its best value on Christmas Day.
Amidst a cost of living crisis, shoppers are increasingly looking for savings and better value on all groceries. However, there are still indications that some people are quite content to pay a little more for their special, Christmas dinner with family.
Have your say. Where are YOU planning on buying your Christmas food shopping? Do you plan on paying a little more to ensure quality?
